Industry executives and experts share their predictions for 2022. Read them in this 14th annual VMblog.com series exclusive.
Global VC reveals the top 5 enterprise tech trends that will shape 2022
General Partners
at global VC firm Telstra Ventures highlight the key
disruptions and innovations that will shape the tech world in 2022.
1. 9 to 5 is dead. 24/7 is not working
We are witnessing
the most significant shift in the way we work since the first industrial
revolution. Today, flexibility defines the workforce; work revolves around
personal lives rather than the other way around. As a result, the Fluid
Workforce is spurring growth in venture capital investments, with significant
growth across EdTech, Cloud, Network, and Security Tech seen in 2021. The next
step is to design and build tools to augment and support how today's fluid
workforce live their lives and want to collaborate with colleagues. Water
cooler conversations and side conversations in the hallways or lunchroom are
not happening. Burnout and mental health issues are rising. People inherently
want human-to-human connection, not just adding another SaaS enterprise tool to
their workflow. Businesses will need to move beyond technology solutions that
merely help staff to do their jobs outside of the office but empower employees
to boost their productivity and engagement in the fluid workplace.
Saad Siddiqui, General Partner, Telstra Ventures
2. Accelerating software innovation
As the unrelenting pace of software innovation continues to
accelerate in 2022, the gap between the ‘haves' and "have ‘nots' will likely
increase. The ‘haves' understand that everything is being powered by software
and they're mastering the software development process with quality, speed and
high levels of collaboration. Companies like Facebook, Apple, Amazon,
Netflix, and Google (FAANG) have been teaching us this for years. In
August of this year, the FAANG had a combined market cap of $7.1T and made up
approximately 19% of the S&P 500. These companies understand that great
achievements come from the continuous release of software improvements - not
‘digital transformation projects'. To ramp up
release momentum, mainstream companies will be forced to build stronger continuous
software development muscles with companies like GitLab and incorporate a DevSecOps / GitOps
approach to designing, building, testing, deploying and managing their
applications at scale. These innovations will need to be released onto an
autonomous and composable infrastructures like Upbound, a
Telstra Ventures investee, and open source Crossplane, which leverage the power of
Kubernetes to deliver high levels of flexibility, automation, resilience and
speed.
Steve Schmidt, General Partner, Telstra Ventures
3. Pushing the limits of what's possible with AI-enabled
optimizations
As business units face greater cost and gross margin pressures,
either from inflation or added competition, there will be a stronger demand for
more AI and machine learning-based optimizations like Asapp, a
Telstra Ventures investee that raised its $120 M Series C earlier this year. We're already seeing
the early adopters of Asapp's AI/ML capability reduce their Contact Center
costs by as much as 30%-60% while massively improving their Net Promoter Scores
(NPS). When you're spending $1B per annum on contact centers, like the top US
Banks, Telco's and Airlines, that's a saving of $300M - $600M annually. As market companies like American Airlines, JetBlue and Dish Network adopt more
AI/ML at scale,
their competitors will be forced to react. In 2022, more companies will push the limits of
what's possible with AI/ML in terms of driving real-world business impact.
Steve Schmidt, General Partner, Telstra Ventures
4. More intense ransomware battles
According to
various reports, somewhere between 60 and 80 percent of companies fell victim
to ransomware in the last year. Little wonder that we've seen governments and
corporations stepping up to try and take the fight to the criminals. However,
accessible, usable tools mean that attacks are easier to orchestrate, hence
ransomware payments from US banks almost doubling between 2020 and 2021. As the
frequency of these attacks increases, so does the power of the financial lure
for criminals. This problem won't go away anytime soon and I think it will get
worse in 2022 before it gets better.
Marcus
Bartram, General Partner, Telstra
Ventures
5. New names in cyber-insurance
Right now, there's
a dislocation in the insurance market. Businesses need and want
cyber-insurance, some urgently, but traditional providers are hesitant to
underwrite cyber-specific policies. There's a clear gap here, where new players
that better understand cyber-risk could step in. With the right products, they
could price dynamically, respond to market demand and more accurately gauge the
impacts of loss. Traditional insurance providers look unlikely to change for
some time yet, so there's a significant window for those new cyber-players to
start up, develop and grow. We've recognised this trend with investments in Corvus in
cyber insurance and reThought in
flood insurance.
Marcus
Bartram, General Partner, Telstra
Ventures
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